Blogs

Off The Cliff
Let us take you back in time a little. March 4th 2013. A day on which the Queen returned home from a night in hospital, more than 100 Roman Catholic cardinals met in Rome to start the process of selecting a new Pope, and ActiveWin opened its doors with a team of just three people. Fast forward some four years, and we sit here with the Queen still overseeing the throne, Pope Francis now at the …
  • Friday, March 31, 2017 3:12 PM
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Off The Cliff
Forecasting is an inexact art, but something which is crucial to stay ahead of the curve in any industry. The ability to correctly predict trends and audience behaviours is invaluable, whether your business is retail or digital marketing. Sometimes, it’s a case of looking back at what has worked previously, as much as it is looking at entirely new ideas. We’ve all heard the saying ‘don’t reinv…
  • Wednesday, January 4, 2017 10:22 AM
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Off The Cliff
December saw a rejuvenated ActiveWin FC clinch a 3-1 win over Clyde & Co, to go top of the JP League’s second division. The Manchester-based law firm were feeling confident off the back of their 2-1 win over ActiveWin in November, and Betfred probably would have had given them good Sportsbook odds to ‘do the double’. However, ActiveWin had welcomed back some key players, and looked like a…
  • Tuesday, January 3, 2017 1:34 PM
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Off The Cliff
ActiveWin Media took Christmas parties to a whole new level last week, with an Oscar-themed, black-tie extravaganza at The Lowry, located in beautiful MediaCityUK. Hollywood blockbuster movie posters, replicated with staff in the starring roles, adorned the walls, while tuxedos and red-carpet dresses were the order of the day. Guests were also greeted by a champagne reception, accompanied by glo…
  • Thursday, December 22, 2016 2:36 PM
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Off The Cliff
When making the decision whether to join an affiliate network or go it alone with an in-house program, there are many aspects of the business that must be taken into account. You need to consider the time and effort you want to put into the venture, your own level of expertise, the amount of tracking and reporting you require, and the kind of measures you can put in place to discourage fraud. Fr…
  • Friday, November 25, 2016 9:43 AM
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