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Blog

Off The Cliff
Earlier this year, ActiveWin’s Marketing Communications Manager, Suraj Singh, who started a career in digital marketing after graduating, was invited to sit on the panel of a University of Manchester Alumni event. A city as vibrant and diverse as Manchester fosters innovation and reinvention, attracting bright students from around the world to enrol in the outstanding academic institutions found …
  • Wednesday, May 27, 2015 5:12 PM
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Off The Cliff
Last night, we put on our dancing shoes and hit Revolution to celebrate our 2nd year in business as a digital marketing company. Complete with a caricaturist, face-painter, tattooist, magician and a live band it was certainly a night to be remembered. The music was supplied by our Senior Affiliate Managers, Adam Rowley’s band Demons Of Ruby Mae. They were fantastic and certainly got everybody up,…
  • Friday, May 15, 2015 4:56 PM
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Off The Cliff
The 5 day working week has us spending more time behind our desks and far too little time curled up on the sofa. So giving your staff some time to socialise and get to know one another harbours some real benefits. As you expand, a happy, motivated workforce will be your greatest asset; and ultimately, will set you apart from the competition. Here at ActiveWin, we are proud to consider oursel…
  • Tuesday, April 28, 2015 3:56 PM
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Off The Cliff
What on Earth is Conversion Rate Optimisation? And more importantly, why should you care?  Conversion rate optimisation, also known as split testing (or multivariate testing if you’re feeling ambitious) is a complex sounding practice that has gained popularity in the digital marketing industry only recently, yet is something that all of us do nearly every day of our lives.   What is Conversion…
  • Monday, April 20, 2015 3:55 PM
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Off The Cliff
There were beaming smiles all-round the office when we were ranked 29 in Prolific North’s top 50 Digital Agency list for 2015. 150 digital agencies were measured by independent research company Mustard Research and financial reporting firm Fame BVD. Prolific North based their rankings on turnover, growth, balance sheet and employee head count. Managing Director, Warren Jacobs, said: “We couldn’…
  • Tuesday, April 7, 2015 3:54 PM
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