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Blog

Off The Cliff
22 years after its initial launch, the DoubleClick name is soon to be no more. That’s right, as part of Google’s rebranding of its advertising suite, DoubleClick – along with AdWords – will cease to exist from Tuesday 24th July. So, what exactly will this mean? Google insist that the tools that DoubleClick provide will remain intact and this move is simply part of an overall rebrand. Dan Taylor…
  • Tuesday, July 10, 2018 10:50 AM
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Off The Cliff
Ok, no-one is yelling ‘marketing’s coming home!’ from the rooftops, but the 2018 World Cup could not only be a golden opportunity for Gareth Southgate’s men, it could also be a vital platform for marketers. With this in mind, we take a look at some of the marketing trends that have defined the World Cup so far. It is a well-known fact that sponsorship is down for the 2018 edition of the tournamen…
  • Wednesday, July 4, 2018 12:20 PM
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Off The Cliff
As a Manchester-based digital marketing business, we embrace the opportunities offered by our digital and creative community hub. Some of the biggest and brightest minds in marketing call Manchester their home, and we are no different. When the opportunity arises to hear what others in our industry have to say, we are the first in the queue. On Thursday, 28th of June, a few of our ActiveWin Med…
  • Thursday, June 28, 2018 2:18 PM
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Off The Cliff
On Tuesday, 17th April, ActiveWin Media attended a TiE Talk with Professor Vikas Shah, MBE. Shah is not only president of TiE UK North, he’s also one of Manchester’s most successful and influential entrepreneurs. In this talk, he took the audience on his journey from a schoolboy superstar businessman, through bad investments and financial struggles, to his life today as a multi-award-winning ent…
  • Friday, May 4, 2018 8:48 AM
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Off The Cliff
You may well have heard about GDPR, or the General Data Protection Regulation, in the news recently and it is very important to know what exactly it entails. The aim is to stop big firms, like Facebook and other social media giants, abusing the data given to them by individuals in exchange for the free services they offer. The aim is to also unify regulations across the whole European Union which …
  • Wednesday, April 18, 2018 11:29 AM
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